Well, several reasons, actually. For one, it's a very good example of the "tune down to sound heavier" method that I dislike. You can tell that this one was written to be an accessible single to persuade fans of nu or alternative metal bands, rock, or even mainstream into listening to them. This shouldn't bother me if the song was particularly good; but considering that this is a band that put out a symphonic Gothic metal masterpiece as their debut album, and the fact that this song just doesn't catch my attention that much, it does.
Plus, it reminds me just a little of this Poisonblack song: